About The Collection

If we trace the concept of using a flower as part of the attire, we can go back all the way to the ancient Egyptians and Aztecs 2000BC. In more recent times the lapel pin or also known as the 'boutonniere' was commonly worn by men when they went on dates, at work and of course for formal wear for decades. Although they became less common after WWII, Marty Robbins brought them back and popularised “A White Sports Coat and a Pink Carnation” in 1957. They remained popular with entertainers such as Dean Martin, The Commodores, and Frank Sinatra, adding to their classic and classy style. The boutonniere was still considered de rigeur for formal occasions such as weddings, funerals, proms and homecomings.

Today the Flower Lapel pin adds sophistication and flare to a mans outfit and takes their fashion style to the next level. HUWA's 'Thorns' collection is our contribution to the long lasting history of the classic flower lapel pin.